RITZ INTERACTIVE REPORTS FOURTH QUARTER
REVENUE GROWTH OF 22 PERCENT

IRVINE, Calif., January 8, 2008 – Ritz Interactive, Inc., the e-commerce network that includes RitzCamera.com, WolfCamera.com, BoatersWorld.com and other leading online-shopping sites, reported 22% growth in merchandise revenue for the fourth quarter, which followed a 28% increase for the third quarter of 2007. Annual merchandise revenue grew 12%, from $99 million in 2006 to $111 million in 2007.

Ritz Interactive President & CEO Fred H. Lerner credits a part of the sales increase to a holiday promotion that offered 10% off when paying with PayPal for helping to boost holiday sales almost 20%. “The promotion was not continuous, so we were able to track it and see patterns, and there was considerable evidence that when we were running the PayPal promotion we got a substantial lift,” says Fred Lerner.

“Additionally, our recent revenue growth is from customers upgrading their entry level point and shoot digital cameras to the new, more sophisticated digital single lens reflex cameras,” noted Lerner. “We also benefited from the introduction of three hot new professional cameras this season by Nikon and Canon and from our continued expansion into the consumer electronics, home office and corporate business,” Lerner added.

Launched in April of 1999, Ritz Interactive has evolved into one of the Web’s most successful retailers, offering online shoppers an amazing array of products and accessories, plus the added benefits of no sales tax and free shipping on most photo items. In addition to its flagship Web properties RitzCamera.com (www.RitzCamera.com), WolfCamera.com (www.WolfCamera.com) and BoatersWorld.com (www.BoatersWorld.com), the Ritz Interactive network includes such popular sites as CameraWorld.com (www.CameraWorld.com), PhotoAlley.com (www.PhotoAlley.com), eAngler.com (www.eAngler.com), OuterBanksOutfitters.com (www.OuterBanksOutfitters.com), and ShopAtShark.com (www.ShopAtShark.com).

About Ritz Interactive, Inc.
Ritz Interactive is an award-winning, specialty online retailer and e-commerce service provider that operates a network of websites offering high quality, branded lifestyle products. Since its inception in Irvine, California in 1999, the company has become a leader in providing a full selection of photographic and consumer electronics products as well as a wide range of marine, boating and fishing products, at competitive prices for online shoppers. Ritz Interactive’s leading photo-specialty and consumer electronics e-commerce websites are RitzCamera.com and WolfCamera.com, while the company’s leading marine e-commerce website is BoatersWorld.com. Each of the individually branded and marketed websites offers a broad and deep selection of competitively priced products and brings an established brick-and-mortar reputation to the company’s e-commerce platform.