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RITZ INTERACTIVE APPOINTS SCOTT NEAMAND AS
VICE PRESIDENT AND CHIEF FINANCIAL OFFICER

IRVINE, Calif., May 27, 2004 – Ritz Interactive, Inc., the leading e-commerce network that includes RitzCamera.com, WolfCamera.com, BoatersWorld.com and other popular online shopping sites, announced today the appointment of Scott Neamand as vice president and chief financial officer.

Neamand’s professional career includes nearly 19 years of executive and managerial experience within the corporate financial field. Before joining Ritz Interactive, Neamand served as chief financial officer for the Los Angeles-based entertainment company TOKYOPOP, Inc. Prior to that, he was chief financial officer and senior vice president of Egreetings Network, a publicly-held Internet content and services company headquartered in San Francisco. Neamand has also served as a vice president of finance with Universal Studios, Inc. and as a senior manager at KPMG.

“Scott brings with him a wealth of financial knowledge and business savvy that will prove essential to the continued growth and success of our Web network, said Ritz Interactive President and CEO Fred Lerner. “He has also played instrumental roles in raising money in both the private and public equity markets.”

Neamand graduated from the University of California, Santa Barbara in 1985, where he earned a Bachelor of Arts degree in Business Economics with an accounting emphasis. He is a CPA and a member of both the American Institute of Certified Public Accountants and the California Society of Certified Public Accountants.

Neamand officially joined Ritz Interactive, Inc., on March 29, 2004.

About Ritz Interactive, Inc.
Headquartered in Irvine, California, Ritz Interactive (www.RitzInteractive.com) is an e-commerce network of interactive Web sites dedicated to providing a wide selection of leisure-time products at the most competitive prices for online shoppers. In addition to its leading e-tail destinations RitzCamera.com, WolfCamera.com, PhotoAlley.com, CameraWorld.com, RitzElectronics.com, RitzCards.com, BoatersWorld.com and OuterBanksOutfitters.com, Ritz Interactive owns and operates a number of popular content-oriented community portals, including Photography.com, FishingOnly.com and BoatingOnly.com. At Ritz Interactive’s Big Print Gallery, users can upload their favorite digital images for online display, view images posted by other community members, and rate photos or post commentary – all free of charge. The most recent addition to the Ritz Interactive network is ShopAtShark.com – the official online shopping site for pro golf legend Greg Norman's classic line of signature apparel and accessories. Ritz Interactive’s e-commerce sites offer incredible selection, plus the added benefits of a “Low Prices Guarantee,” and no sales tax. Shipping is also free (for purchases over $100) at RitzCamera.com, WolfCamera.com, PhotoAlley.com, CameraWorld.com, BoatersWorld.com and OuterBanksOutfitters.com.